The Cadillac F1 team Adopts NASA Playbook to Build Squad from the Ground Up for Australian Grand Prix.
Just over twelve months ago at the Nevada Grand Prix, Cadillac were at last awarded the official approval as Formula One’s most recent participant for 2026. Building the organization from scratch has involved a intense operating tempo that the team principal, Graeme Lowdon, has compared to the Apollo program. As F1 descends on the Vegas strip this race weekend, the team understand the clock is ticking.
The Countdown to Australia
At the final race of the championship to be staged in the US, with around three months to go before they hit the circuit for the maiden outing in Melbourne at the 2026 season opener, the Cadillac F1 project have come on in leaps and bounds but, in what must seem like a monumental endeavor, they are conscious there will not be sufficient time.
The technical director, Nick Chester, became part of the embryonic operation in March 2023 soon after it was created, when the squad were without even an confirmed place. He has been at its core from that point and has a amused expression when considering the experience.
“You might get a brief moment reflecting at what the team has achieved and say: ‘Amazing, what an achievement what we have built in under three years,’” he notes. “Then the following moment you realize: ‘Well, we still have a significant amount to do.’”
A Unique Challenge
Chester enjoyed success at Renault in the driver Fernando Alonso's championship-winning campaigns of the mid-2000s and was in command of technical direction at the then-new Mercedes Formula E team, but no previous experience has truly matched the task of bringing the quintessentially American Cadillac name, a manufacturer-backed entry supported by the owner, General Motors, into the pinnacle of motorsport.
“Creating an F1 team from scratch, how often do you get the opportunity to do that?” Chester remarks. “It's unparalleled. In an established team you rarely get the opportunity to transform organizational mindset.”
With each passing day that goes by thoughts are sharper on the approaching moment of truth in Melbourne and expectations are being set realistically.
“You have to assume that any new team joining the grid is likely to start at the back but simply getting on to the grid will be an feat in itself,” the team principal commented earlier this year and while Nick Chester echoed this he thought the organization had a statement to make as well.
“The first thing we intend to prove is that we should be there,” he emphasizes. “In order that we turn up and we operate well. We seek to prove that we are a serious contender executing the correct procedures on the track. When we have demonstrated that we’re really credible, then we aim to demonstrate progression from there on.”
Pilot Selection and Hiring Drive
In late summer they contracted Sergio Pérez and Valtteri as their racers for 2026, a tandem notable for their invaluable experience in performing at the leading positions in two championship-winning squads, the Red Bull team and Mercedes, and the Finnish driver expressed the mood of determined optimism.
“Of course, we have a realistic outlook,” he said. “We have a huge amount of work to do, and it will likely be probably a challenging beginning, because this is Formula One. But we’re not there to remain at the rear. In my view with this setup, with this team, this staff, it's entirely possible we can't manage to progress rapidly up to the pace and enjoy some success.”
To realize that ambition hiring has been in top gear, with personnel now reaching more than 400 and scheduled to hit the target of six hundred rapidly. Complementing their current base at the Silverstone circuit, the squad are in the phase of finishing an headquarters at the Fishers location in the Indianapolis area and there is the GM works in Charlotte, where they are constructing the facility to build the new engine, planned for 2029 – until then they will operate with power from Ferrari – and the Toyota wind tunnel in Cologne. It is a intricate structure, contrary to the trend in F1 for more centralization, and has prompted the new cultural approach to which the CTO alluded.
Apollo Model
“It’s highly modelled on the Apollo project,” said Lowdon shortly before the British Grand Prix in mid-season. “We’re realistic, we know how tough it is. The schedules, are extremely compressed. Alright, we aren't launching a lunar mission, but it feels like it sometimes.”
So they have implemented, rather than the conventional chain of command, a flat management structure similar to that of Nasa’s, where there were a range of project teams all focusing on different aspects of the project in a variety of locations.
“When you must follow a procedure where an issue arises and they escalate it to their supervisor, that manager consults a leader at a different location, it is relayed back, the process is very slow,” notes Chester. “We give authority to staff to take charge. Moving away from management approval for everything is so much cleaner and faster.”
What Lies Ahead
The success of this nimble strategy will be tested in the heat of competition when the season begins and there is no little amount on the line for the sport, too. The Cadillac team have signed as their reserve driver the young American Colton Herta